Eataly's advertisement gives us a serene and tender representation of homosexual affection that is part of our daily lives.
The message is clear: the Italy of real life, of universities, of commerce, of businesses, of all families, heterosexual and homosexual, who are such based on feelings, life plans, and bonds of mutual solidarity, is recomposing itself and becoming visible in spite of a distant and unrealistic politics.
After IKEA, a page of courage and freedom has been written by another company like Eataly, demonstrating that today in our country companies can give voice to people's lives because they know them and encounter them every day. .
The two lesbian women in the Eataly ad are a symbol of all Italian families. Thank you, Eataly.”.
Paolo Patanè, national president of Arcigay